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There are several marketing tactics that business owners use to generate more traffic to their websites. But more traffic does not guarantee more sales revenue and conversion. Here are a few tips to boost conversion rates and run a successful online store;

Wondering whether you should reply to an email? Learn which situations call for an email response and when messaging back may not be such a good idea.

Surveys and quizzes aren't just for teenage magazines anymore. They're powerful marketing tools that have been making waves in the marketing world for quite a few years now, and they aren't showing any signs of slowing down.

The digital world has seen the evolution of many marketing strategies.

As we're adapting to more and more sophisticated techniques, the question becomes pertinent - is email marketing still relevant?

A simple answer will be yes!

Digital marketing is a frequently changing concept influenced by various integral variables. Thus, marketers will come across different tactics and methods when trying to come up with new digital marketing campaigns or improve current ones. With that said, here are the top tips and recommendations for digital marketing in 2021.

Your goal when crafting emails copies for marketing is to showcase the unique qualities of goods or services you offer. Here are the best hacks to help you increase your customer conversion rate.

Note that the letter must be well-designed and look good because it takes your clients about a few seconds to decide whether to read your letter when they open it up. Make sure, also, that your newsletter features a proper structure to be easily readable. Check out the following pieces of advice if you want to know how to make an attractive email.

The question that regularly comes up is how to maximize the impact of your email campaign? What does it take to grab readers' attention and make them fall in love with your brand? The answer is quite simple – write amazing content.

Your omnichannel approach's effectiveness depends on your email marketing approach as well because of its very high ROI. Here are some of the critical roles that email marketing plays in your omnichannel strategy.